About PRCG | Sports

PRCG | Sports combines deep expertise in representing institutions, brands, talent and venues with internationally recognized capabilities to meet sensitive and complex reputational challenges.

As the Sports Public Relations brand of PRCG | Haggerty, PRCG | Sports is part of an internationally known agency with a record of excellence in the management of challenging, and often sensitive, communications matters. We have worked around the world on sports-related matters, and bring a breadth of resources and depth of expertise to the field that is unique to sports marketing firms of any size.

Whether you are a sports entity, association, individual athlete, brand or a media property, PRCG | Sports is there for you — providing the skills, talent and experience to establish, protect and defend your reputation.

Trusted Advisors on issues related to:

• Reputation & Brand Management

• Crisis & Litigation Communications

• Media and Message Training

• Individual Athlete Reputation

• Social Media Strategy

• Speechwriting and Article Writing

• Labor/Management Issues

• Intellectual Property

• Influencer Marketing

• Events & Sponsorships

• Golf public relations

…and much more

Quotes

College Sports

NEW! Kailyn Myshrall on Reputation in the NIL era

Sports Bus. Journal

Third Edition of In The Court of Public Opinion

The perfect handbook for this age of show trials.

Financial Times

Rocco on Sports Instant Replay

And the winner is … to be determined after the video replay is scrutinized for several gut-wrenching minutes.

Sports Bus. Journal

PRCG named top PR firm

For the fourth straight year, PRCG has been named one of the top PR firms in the US by a prestigious international directory.

Chambers Partners

Rocco article on Astros' Errors

The Astros undoubtedly would love to have a do-over for how they have publicly handled the last four weeks.

Bulldog Reporter